Success
stories

Project Background

Mission:

D2C Growth, Profitability, and International Expansion

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Challenge:

VEGDOG aimed to accelerate D2C growth while maintaining profitability and preparing the organization for international expansion. The business faced rising acquisition costs, fragmented marketing execution, and strong dependency on external agencies. Additionally, technical limitations caused by a highly hardcoded website environment created operational bottlenecks and slowed down optimization efforts.

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At the same time, the company was preparing to launch new markets, including Austria, while reaching audiences beyond the core vegan niche and managing stock disruptions and delayed product launches.

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Solution:

The marketing and growth structure was reorganized to integrate performance marketing, CRM, and data insights into a more cohesive and scalable setup. Internal capabilities were strengthened to reduce agency dependency and improve execution speed.

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Operational improvements and technical optimizations enabled more agile campaign management and faster experimentation. A structured testing framework for creatives, audiences, and messaging was implemented to expand reach beyond the core target group.

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At the same time, the internationalization roadmap was developed, including the launch of the Austrian market and preparation for further European expansion. Reporting systems and performance frameworks were introduced to ensure all decisions were driven by real-time data and historical learnings.

Results

Project Background

Mission:

Local Business Visibility

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Challenge:

It’s an opportunity to add a short description that includes relevant details such as pricing, duration, location, and how to book.

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Solution:

This is the space to describe the service and explain how customers or clients can benefit from it. It’s an opportunity to add a short description of the solution.

Results

Project Background

Mission:

B2B Lead Generation

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Challenge:

It’s an opportunity to add a short description that includes relevant details such as pricing, duration, location, and how to book.

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Solution:

This is the space to describe the service and explain how customers or clients can benefit from it. It’s an opportunity to add a short description of the solution.

Results